About Yarrow Creative
Shelby Little | Yarrow Creative Founder

Shelby’s professional career spans 20 years and includes various marketing, writing, leadership, and communications roles. She’s worked across industries, from publishing to international soccer, non-profit to telecommunications, food and beverage to sustainable agriculture.
At Yarrow, Shelby runs the day-to-day business (yay, women owned business!) and she also functions as creative director and marketing strategist. You'll also catch her behind the camera, crafting posts, and writing copy.
Check out Shelby's often humorous blog for makers, mothers and nature lovers at TheShelbyLittle.com.
Ernie Kucera | Digital Marketing Mastermind
Ernie is our trusted e-commerce guru, SEO consultant, and an all-around, top-notch digital marketing professional. He has a solid foundation in development, user experience, digital fundamentals, conversion optimization, email marketing and all the applications needed to target, nurture and convert prospects to happy customers.
Lily Crisp | SEO Copywriter and Social Media Wiz
Lily Crisp is Yarrow Creative's exceptional SEO Copywriter and Social Media Wiz. She came recommended to us by her professors at OSU Cascades—where she pitched in on OSU's Social Media accounts— and EDCO. Lily regularly produces newsletter content, search engine optimized landing pages and blog articles, and social media posts for clients. We love working with Lily because she has the writing chops, she is a quick learner, and she gets our brand of dry humor.
Our Company Name and Culture
When Shelby was considering starting a marketing agency in Bend, she was on maternity leave, rocking her newborn baby on her front porch. And lining the path from her porch to the street was golden yarrow.
An ancient wildflower renowned for its medicinal properties, as well as its positive energy, Yarrow is resilient and will thrive in most any condition.
Shelby thought that perhaps incorporating yarrow on her professional path could bring positive change and wellbeing to all those who interact with Yarrow Creative.